The Lexicon of Sustainability | The Story of an Egg | PBS

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Can learning the meaning of a single term actually help change the food system? David Evans and Alexis Koefoed think so. These poultry farmers explain the re…

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17 Responses to The Lexicon of Sustainability | The Story of an Egg | PBS

  1. “Pasture Raised” could still imply that the chickens are pasture raised but still produce in “cage free” or “free range” environments

    nerdragein
    September 12, 2013 at 3:59 am
    Reply

  2. Pastured eggs are impossible to find. 

    MrNopehaha
    September 12, 2013 at 4:55 am
    Reply

  3. EGGS-ELLENT VIDEO! THANK YOU!!

    cherylina terrace
    September 12, 2013 at 5:30 am
    Reply

  4. Never met a corporation which didn’t lie, Sorry I mean, market their products. Oh that’s right, I’ve actually never met a corporation, because they AREN’T PEOPLE. And their moral code (how can a non-person have a moral code) is very short. MAKE A PROFIT.

    Yugobrian
    September 12, 2013 at 5:49 am
    Reply

  5. Such a wonderful film. Thank you.

    Phoebe Saffold
    September 12, 2013 at 6:14 am
    Reply

  6. is there no way to actually get a patent for the term so that big corporations cannot use the term for there own marketing

    DragonPhoeniX
    September 12, 2013 at 7:01 am
    Reply

  7. In the EU “free range” means what “free range” should.

    MarmiteBomber
    September 12, 2013 at 7:30 am
    Reply

  8. It is good to check for the label “Humanely Certified” – that still means something.

    polarityheals
    September 12, 2013 at 8:19 am
    Reply

  9. Next, they will take a small patch of grass and put it in a warehouse and call that ‘pastured’.

    Courtney Griffin
    September 12, 2013 at 9:06 am
    Reply

  10. Greetings from Northern Ohio. Your video hits home with this poultry farmer. Well done.

    Chuck Murray
    September 12, 2013 at 9:30 am
    Reply

  11. Exactly, it will never be cost effective the other way. It’s a worthy thought, but will never really work in practice.

    Utah Madman
    September 12, 2013 at 10:06 am
    Reply

  12. Guess they haven’t read the book by Seth Godin, “All Marketers are Liars.” Marketers will never support transparency, because they will never be able to sell anything that way. Besides, it would be way too expensive, and there will never be enough people who will give this true ‘organic’ idea a chance (if that’s really what we should call it).

    Utah Madman
    September 12, 2013 at 10:27 am
    Reply

  13. Should have a nutritional analysis of the difference between the eggs included in video. Still well done, I’m am organic freak and I never heard of this.

    Justanks Jazwinskull
    September 12, 2013 at 10:52 am
    Reply

  14. I think they should redefine cagefree, so it’s the other way around. The outside should be bigger than the inside. The powers that be must’ve did that on purpose, like those Terms of Use agreements on software where you click “No” and it turns out, they meant, “No, I do want spyware on my computer.” (>.>)

    Tenko72
    September 12, 2013 at 11:17 am
    Reply

  15. I’m still just going to buy the cheap eggs, although I’d love it if they were “pastured.”

    BayviewFinch
    September 12, 2013 at 11:40 am
    Reply

  16. New term to look for when shopping.
    (until big brother takes that one)
    Thanks for enlightening us.
    Keep up the good work.
    Eric

    Eric Rusch Sr
    September 12, 2013 at 11:53 am
    Reply

  17. Freely
    

    movementsNYC
    September 12, 2013 at 12:35 pm
    Reply

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